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Web Analytics Implementation Specialist

Mogo (TSX: MOGO), a Vancouver-based technology company, is changing the way Canadians approach finances through a uniquely digital experience and innovative products designed to help consumers get in control of their financial health. Users can sign up for a free MogoAccount on their mobile devices in only three minutes and get access to free credit score monitoring, a free spending account, mortgages, and personal loans. With more than 500,000 members and growing, Mogo is leading the shift to digital banking in Canada. To learn more, visit or download the mobile app.

Mogo is looking for a Web Analytics Implementation Specialist to collaborate with our Development teams to ensure that we have the technical capabilities to provide a complete view of our customers, and merge online and offline experiences. This role requires a web analytics professional with strong hands-on technical skills and great communication skills. Check out the below and if this sounds like you, get in touch, we want to hear from you!

What you'll do:

  • Translate business requirements into technical specifications
  • Ensure that web analytics data is available to other systems
  • Design, develop and maintain custom JavaScript tagging as required
  • Validate tag implementation to confirm that data collection meets the technical specifications and business requirements
  • Design, develop and maintain technical documentation on analytics specs and solution design to create a shared repository for analytics
  • Assist in creating reports and dashboard that meet business needs
  • Proactively identify opportunities for the digital analytics team engagement in site tagging, campaign tracking and online site enhancements
  • Design the Data Layer and implement, debug and maintain Google Tag Manager

What you'll need:

  • Bachelors (or Master’s) Degree in Business, Finance, Math, Statistics, Sciences, Economics, Physics, Computer Science, Engineering or other related fields with emphasis in quantitative methods
  • Minimum 1 years’ experience in web analytics implementation 
  • Hands-on experience implementing and using web analytics and tag management tools like Universal Analytics and Google Tag Manager
  • Experience with tracking implementation for web and mobile app
  • Preferably, experience with the Google Analytics APIs and integrating Google Analytics with a CRM
  • Knowledge of relational databases, SQL, data warehousing and web technology (HTML, CSS, cookies, redirection, iframe...)
  • JavaScript experience
  • Knowledge of DOM (Document Object Model), jQuery or other libraries
  • Ability to adapt to rapidly changing work and priorities
  • Ability to clearly communicate with and persuasively present to a wide variety of audiences
  • Attention to detail and outstanding problem-solving skills
  • Understanding of Email, SEO, SEM, Display, Mobile and Social platforms
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